[FASHION] 40 oz NYC “Black on Black” #Snapbacks #JCPHOTOLIFE

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With the worlds of high-fashion and streetwear converging in 2012 like no other year in recent memory, the heightened visibility of iconic luxury brands has provided a well of inspiration for a number of street labels. New at Kith NYC is the debut of 40 oz NYC, a brand seen on a host of celebrity heads, from Kendrick Lamar and Victor Cruz to DJ Khaled. The label’s black on black snapbacks, meanwhile, draw upon Givenchy and Balmain iconography for their eye-catching designs — Balmain’s distinctive lettering and the star motif made popular by Riccardo Tisci. Made in limited quantities, the hats will be available in black on black from the label’s website on December 3 and exclusively at Kith NYC from December 4.

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